Ultraelectromagneticpop! (Eraserheads, 1993)

eraserheads-ultraelectromagneticpop-20130824Simply put, this is the local equivalent of Nevermind. Instead of a nude baby in the pool, we got these four flaming lads gracing the cover, chill as fuck and wearing chucks, with two of them holding what appear like rolled-up joints. Like Nirvana, the Eraserheads toiled the underground, signed to a major label, hit big and made a whole lot of impact in the music scene.

Musically though, chuck-sporting lads is just a very different album from little baby blue. Nevermind is a hurtling punk-rock album, while Ultra is an unabashed pop record, though one that is hardly representative of pop music of the early ‘90s, local or otherwise. The former helped popularize rock music with loud distorted guitars. On Ultra, however, one gets the nagging feeling—which the band themselves pointed out and griped about—that the guitars could have been louder.

Guitar mixing and other recording/production issues aside, the tunes flow from start to finish. Whether they take their cue from Manila Sound (“Easy Ka Lang”, the glorious “Ligaya”), Motown (“Shake Yer Head”), try and fail to make 100% reggae (“Maling Akala”), graft both Nat King Cole and Paul McCartney into a sped-up reggae folk number (“Toyang”) or do punkish take on a straight pop song (“Shirley”), the results were no less than perfect. And when delivered with such verve, one tends to overlook that production-wise, it’s got nothing on the aforementioned album that bears the name Butch Vig. Purists and fans alike described its sound as “tinny”. But whether this “tinny” sound diminishes the bands outstanding song-craft, creative sheen and the songs’ ultra-magnetic appeal, is surely up for debates. Me, I say tinny sound my ass! Ultra is a lo-fi pop masterpiece, its lack of polish being incidental notwithstanding.

The word Beatles-esque has been attached to Eraserheads’ music since the time they knocked Jose Mari Chan off the top of the charts. But there’s nothing anglophilic about the timeless post-basted, group support therapy (a.k.a binge drinking) session of “Pare Ko”, or in the cutesy, t-shirt parading, thesis-making love song “Ligaya”. “Tindahan Ni Aleng Nena”, the one song they deliberately tried to channel the Beatles is very much Pinoy at heart—its story revolves around a sari-sari store and migration to Canada. There’s no fake Brit accent on “Shake Yer Head” either. And despite referencing “Silly Love Songs”, “Toyang” is unassailably Pinoy; with bitso-bitso, Coke 500, Sky Flakes, and “Bahay Kubo”, all in a song about true love.

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Looking past its cultural impact and significance, Ultraelectromagneticpop! isn’t so much groundbreaking as it is an excellent pop record. The songs may sound pretty dated by now, but back in 1993, they did sound unlike anything else. Thanks mainly to the local mainstream music, which back in 1993, sounded like it was still 1983. The Apo Hiking Society, Gary Valenciano, Smokey Mountain, Donna Cruz, Regine Velasquez, and the Introvoys—they were all stuck in the ’80s, sleeping for so long with their hair rollers on, only to be awaken by the noise from an underground scene, already bursting at the seams.

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